Twitch statistics and facts 2022

Can you believe it's been ten years now? In fact, Twitch launched in June 2011 as an iteration of Justin.tv that allowed users to stream and broadcast the content they wanted. However, the newborn was soon seen leaving Justin.tv and by 2014 the latter was closed.

But it's no loss for the two founders as Twitch quickly proved to be a rising powerhouse. The original idea was that it could be used exclusively for gamers since it's the most popular platform on Justin.tv which has grown so much in the community even though it's even attracted Amazon and is being sold by Acquired by the giant in 2014. The site was already fairly comfortable in terms of traffic but it soon started expanding and branching out into new categories such as music casual talk Mukbang or "real life" streaming (and the controversial Hot Tub category). Anyone can watch the live stream You can follow your favorite streamers and see their new content right on the homepage without logging in. Viewers can also support streaming financially by subscribing or donating. Streaming is not ad-free Twitch earns commissions and streaming.

The platform has also launched a Prime Gaming subscription service through its parent company Amazon which is full of benefits and requires an Amazon Prime account. The company has been acquiring and acquiring other smaller companies to complement its services such as its entire video game database to improve its search engine. It also launched a partnership program for its biggest streamer to take on Youtube. Affiliate programs were added later for smaller channels to generate revenue. However, the advantages of this program are not as good as those of the partner program.

Now the go-to place for streaming let's take a look at Twitch's stats and facts as it grows into the Purple Beast as we know it. Also if you want to learn more about our video game industry stats check out our article and get ready to be shocked!

Twitch user stats

They do a speed pass to watch the anime through the public drama Valorant/LoL/FFXIV where everyone can watch the chef talk about their life eating...even get involved in a skinny bikini. Twitch streamers come from all walks of life to deliver content to a broad audience. Twitch and they have A relationship of interdependence is created because the former needs their content and the latter needs to be seen by thousands of people.

1. 70% of Twitch viewers are in the 16-34 age group.

(Source: Twitch Advertising)

• In 2014 76% were in the 18-49 age group.
• 65% of Twitch members are men and 35% of viewers are women.
• The 16-24 group dominated with 41% followed by the 25-34 group with 32%. People aged 35-44 make up 17% of the community.

As we can see the audience is getting younger and younger over time and it was mostly adults/young people at the beginning. With all the variety available on the platform it's no surprise that even the under-45s can find something for them. Without a doubt 2020 Brings in a more mature audience and breaks down the prejudice that Twitch is only for gamers. The gender gap is really big with some female internet users saying they would prefer to use YouTube (even though it's not the same concept at all).

2. Twitch has 30 million daily active users and 140 million monthly active users.

(Source: Twitch Advertising)

• Experts estimate that there are 41.5 million monthly active users in the United States.
• At any given moment there are over 2.5 million users watching a video and over 50,000 streams.
• Over 7 million unique streamers going live every month means more than 7 million people are streaming every month. More than 1 million people are active on the platform every day.
• In 2020 13 million people decided to stream for the first time.

Twitch is always active. It's a bustling virtual town and there's always something to see. The secret behind these numbers may also be a sense of community among its users. Not only will you be able to interact with your favorite streamers but you'll also be sure to make friends in the chat The people present have a common interest. And because you can stream just about anything and anything intimate and intimate like watch series listen to music share memories and have the vibe of a night out with the bros. It makes you want to come back to relax and unwind with your peers.

Twitch key stats

With such success, everyone was a little curious about the topic of paying attention to advertising and the revenue and profit figures generated by the Twitch program. Between Bits raid ads and subscriptions the platform has a lot to offer while its business model continues to evolve.

3. In 2020 Twitch generated $2.3 billion in revenue from in-app purchases and subscriptions.

(Source: Business of Apps)

• Its Q2 2021 (IAP-only) in-app purchase revenue was $96.8 million.
• In 2019 Twitch made $1.5 billion and when the company made $900 million the year before it wasn't even close to $1 billion.
• In 2018 Twitch made $230 million from advertising alone. A year later it surpassed itself bringing home $310 million. In 2020 that number doubled as Twitch earned just $750 million in ad revenue.
• Amazon buys Twitch for $970 million.
• The company has 1,800 employees worldwide. It started with less than 100.
• In the live streaming market Twitch accounts for 67% of watch time and 90% of streaming content.

Consider that a few years ago Twitch could only rely on raising capital and now the company makes more money in a year than all of their funding rounds combined. The company found the perfect business model for its platform with subscriptions that come with three different tiers of ads that are completely Controlled by the streaming game it can be purchased through Twitch Twitch Turbo Prime Gaming and more. There are a lot of features and they are all seamlessly integrated into the platform. Also since profits are shared 50/50 between Twitch and its partners/affiliates there are no complaints.

4. The biggest earners on Twitch are the D&D group key players who will earn $9,626,712 from 2019 to 2021.

(Source: PC Gamer)

• The highest individual earner is xQcOW with a total of $8,454,427 from 2019 to 2021.
• Next was summit1g dropping to $5,847,541 and LIRIK entering the top 10 with $2,984,653.
• When the program launched in 2012 the number of Twitch partners was as high as 3,400. By 2021 the number now exceed 51,000 worldwide. Twitch membership in 2021 is just over 1.2 million.
• Twitch RPG (Research Power Group) has over 60,000 Twitch members providing feedback to brands.

The big leak of 2020 wasn't legal but it gave the public a good idea of ​​how influential and powerful Twitch is. The streamers appear and confirm that the numbers are close to the real numbers. However, even if it's all too dreamy you might think jumping into Twitch would bring in millions Remember the lucky ones are part of the elite making up less than 2% of all Twitch. You need crazy numbers to start making money.

Twitch usage stats

Time to take a closer look at how games are being consumed by the community. Twitch offers many different features to streamers and viewers. Let's not forget it's time spent on the platform consuming someone else's content or streaming something you have to do supply. Time may be an alternative currency on the site.

5. The US accounts for 21.77% of total Twitch traffic.

(Source: Similar Web)

• Germany is second with 6.78%, followed by South Korea and its 4.51%.
• Russia and France entered the top 5 by a very small margin: 4.34% and 4% respectively.
• 30 languages are covered on TwitchAs its community comes from all over the world English is the most prominent at 52.6%

These results are from November 2021. A few months ago around June, the rankings were completely different. If the US Germany Russia and France remain the same (even in numbers) third place has been taken away from Canada with South Korea's grand entry. interesting because Korea is It was nowhere near the top 5 at the time (though it was still in the top 10). There is no doubt that eSports and the opportunity to play professionally have brought more Koreans to the platform.

6. 1 trillion minutes (17 billion hours) watched on Twitch in 2020.

(Source: Twitch Advertising)

• This is an 83% increase from 9 billion hours in 2019.
• Total viewing time in 2018 was 434 billion minutes (8 billion hours).
• 2021 isn't over yet but the site has accumulated 1,422 billion hours watched.
• Viewing hours in October 2020 were 1.6 billion hours nearly double October 2019 at 839 million hours an increase of 99% year-over-year.
• That record was broken in March 2021 when the platform had 2.06 billion hours of total viewing. In the same month sleep streams (streams where viewers can watch the streamer sleep) gained 2 million hours of watch time.
• People spend an average of 95 minutes a day on Twitch.

Like I said before time can be the currency on Twitch. The stream lasted for hours and people couldn't see the passage of time. It's also addictive because you might want to start watching the stream you missed the day before watching a Demon Slayer episode with someone else just to enjoy the comments check how That new DLC has been doing it maybe it will end with some ASMR. And what's the biggest driving force behind all this? Facts You Can Live Stream

7. The most popular streamer on Twitch is Ninja with 17,162,016 followers and 559,039,615 channel views.

(Source: Social Blade)

• Auronplay is second with 10,970,531 million followers and over 215 million channel views. Tfue ranked third with 10,786,200 followers and nearly 300 million channel views.
• Rubius is also a member of the "over 10 million fans" club which ranks fourth with 227 million channel views. Finally with a total of 9,881,469 followers and over 500 million channel views is the fifth-ranked Shroud.
• TheGrefg is the most concurrent individual streamer with 2.4 million viewers in January 2021.

Most of these streamers are gamers and most play CS:GO Fortnite Valorant or LoL (most play MMOs to keep things short). Ninja is from the Fortnite scene and has been dominating this ranking. That's even more of a feat when you consider that he left Twitch at one point to join Mixer and Came back after closing.

8. The most popular game of all time on Twitch is League of Legends with 46406824144 viewers.

(Source: Twitchtracker)

• Fortnite took second place with over 27022464426 viewers while GTA V Online took third place with 21314086400 viewers.
• The last two in the top 5 were Valve's own babies and veterans: CS:GO and DotA 2 with 20974926313 and 18653792474 viewers respectively.

Surprisingly GTA V Online managed to stay at the top of the charts. Rockstar wants their multiplayer game to be a success but there's a good chance they don't think it's going to be that successful. They even just focus on it now. Being a Veteran Doesn't Mean the Game Automatically Scores This is the highest number since DotA and is only younger than LoL but at the bottom of the top five. lol just a solid reference. However, let's give Caesar back what belongs to Caesar: Valve did a really good job there with two games.

9. Total watch time on Twitch increased by 23% during the global lockdown in Q1 2020.

(Source: Games Industry)

• That included 3.1 billion hours watched in less than 3 months a 17% increase month-over-month.
• The number of independent channels increased by 33% and the number of simultaneous viewers remained at 1.4 million for the quarter.

You must have seen that person coming. People crave a way to socialize and stay busy. Of all the things that can be given to them Twitch is at the top of the list. Not like the platform desperately needs it because it's already doing well but there's no reason to say no. even delayed Discordant because the two platforms are a match made in heaven for the new crowd who just discovered them.

10. The Just Chatting category is #1 on Twitch.

(Source: Twitch)

• Over 7 days: 337432 average viewers 4014 average gaming channels 84.1 viewers/channels 56857222 hours watched.
• The peak viewership in January 2021 was 2,871,827 and the highest concurrent channel count in February 2021 was 13,287.
• During the weekend the game's streaming channels increased by 6% but viewers decreased by 1%.
• The category shows over 2.85 million hours watched in May 2021 compared to over 2.89 million hours watched in April 2021.

Yes this is not a game. But to really make it easy for streamers to switch between streams they have to pass it on as a game even if it's a category. As you can see it is the most popular category. This is a way to allow for a more direct interaction between streamers and viewers because they are There is a chat and nothing else. It's all about talking. Just chatting is really good even if it tends to give some people this illusion of a quasi-social relationship.

Android or iOS?

Twitch is everywhere on any device. And you'll also find the app on your mobile device which is welcome because it allows streamers to stream from anywhere and viewers can still enjoy their favorites instantly while live. This feature produces specialized Long walks and city tours 35% of views come from mobile device users and the app has been downloaded more than 100 million times.

11. Among free apps (videos and photos) on iOS in the US Twitch is #7 on iPhone #4 on iPad and #2 on iPhone #7 on iPad and #7 on top-grossing apps ( 7th in photos and videos).

(Source: Sensor Tower)

• In the UK: The app is No. 5 in the Top Free Apps on iPad but No. 10 on iPhone. The best-selling app Twitch is No. 9 on iPhones and No. 8 on iPad.
• In Germany: Twitch is #8 on free iPhones and #5 on iPad. It ranks 6th on the iPhone and 18th on the iPad.

While the app still dominated in October it saw a sharp decline as the UK's top-selling app. what happened? It's not a matter of people not downloading the app as what's being tracked here is revenue via in-app purchases - the same graph as Germany on iPad even more dramatic. Of course, the categories are the same (ie: video and photo).

12. On Google Play Twitch USA is No. 17 in Top Free Entertainment but holds No. 3 in Top Grossing Entertainment.

(Source: Sensor Tower)

• In Germany: It's still being downloaded in Germany as it's #6 on Top Free and #2 on Top Grossing.
• In Russia: The app is ranked 3rd in Top Free and 4th to 5th in Top Grossing.

Loyal German fan base on mobile devices.. at least on Android. Twitch is already No. 2 in Top Grossing and nothing has changed at all. The app is very popular in Russia and has been at the top of the list.

To sum up

When talking about esports or entertainment on the internet it's hard to see the future without Twitch. Not only did it bring a whole new concept of what socializing really was (because you were supposed to be out there) but it also created a real full-time job. no longer a valid statement "Playing a computer game will get you nowhere." It also expands itself in a visionary way by getting out of the comfort zone and accommodating ordinary people not just gamers.

Even though gaming will objectively be Twitch's most beloved lover consider that it's the one area that generates the most profits for the company. Just look at the growing popularity of eSports and the money that can be developed on the scene to see that video games are full of Chance. Twitch has been in this boat for a while: the platform is the go-to channel for most if not all sports-related activities.

Twitch is now part of the virtual landscape and will be going nowhere as it is already at the center of so much activity. So we can only wonder where they will take us next.